Travelcall is Australia’s most highly awarded luxury Travel Agency, with a long-standing reputation for providing unsurpassed, personal service.

Whatever your pleasure, booking with Travelcall ensures you are working with the industry’s best advisors, providing you with an in-depth knowledge of your destination, and a direct point of contact for whatever travel needs might arise while away.

As preferred partners with the world’s leading luxury hotel collections, Travelcall also gives you access to exclusive rates and hotel inclusions when abroad.

VIP treatment, tailored itineraries, and absolute peace of mind – Travelcall will make the world of difference to the way you travel.


Travelcall is today part of the Goldman Group (voted Australia’s leading Virtuoso Agency in 2015) and has offices in Melbourne (Armadale) and Sydney (Bondi Junction). Goldman Group was founded in 1983 by Tom Goldman OAM and is today managed by Anthony Goldman and David Goldman. Under the Goldman Group umbrella, Travelcall draws on company-wide relationships in the airline, cruise and hotel sectors, and collective expertise, to ensure the very best service and experiences for our clients.


Cher founded Travelcall in 1996 with her husband. The agency quickly established a reputation as one of Melbourne’s leading high-end leisure agencies and was an inaugural Virtuoso member (a collection of the world’s best hotels and agencies), joining the group in 2004.

In 2016 Cher was awarded Virtuoso’s prestigious Ruby of Siam Award – the award recognises a Virtuoso member who has made major contributions to the entire global network.

“Each year, Virtuoso recognises just one of the network’s more than 11,400 travel advisors for their contribution to the highest standards of professional service both within their own business and the Virtuoso network.” – Virtuoso Asia-Pacific Managing Director, Michael Londregan

“Cher has been an iconic mentor to both team members in her business and to Virtuoso suppliers and members – regularly fielding enquiries and providing guidance and counsel in her own expert manner.”

This is the first time the award has been given to a Virtuoso member in the Asia-Pacific region. The award is a testament to the incredibly high standard of service Cher (and Travelcall) delivers its clients.

Cher also currently sits on the Virtuoso Hotels & Resorts Committee, representing her Australia and New Zealand colleagues.


We are a proud member of one of the world’s most exclusive travel groups – Virtuoso.  This extraordinary group of dedicated specialists uncover the world’s most amazing experiences and craft them into the grandest holidays you can imagine.  It is open to travel agents like ourselves by invitation only and the exclusive experiences we can offer through this network are something to be believed.

Read more about Virtuoso

Read about the benefits of our preferred partnerships


Travelling with Travelcall affords you access to the very best hotels, cruises, tours and exclusive experiences available. It affords you VIP treatment and absolute peace of mind when abroad. From weekends away to uniquely tailored round-the-world itineraries, we’ll do the groundwork and focus on the detail so you can relax and enjoy travel at its very best.

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